Are you wasting your advertising dollars?

Amazon

Wasting your advertising dollars

Amazon Sponsored Products (‘PPC’) has become an important marketing channel that all product brands should look at. Amazon’s advertising revenue increased to $10B in 2018, closing in on Facebook and Google, as the third-largest advertising platform in the U.S. Read More »

Taming the Goliath

How to Win at Amazon in 2019 to Secure Your E-commerce Brand’s Future

Amazon

How to win at Amazon

Amazon is the fifth-largest digital company and the fastest growing. Winning at Amazon today will pay off big for retailers in the future. Learn more now… Read More »

What You Need to Know About Amazon Go

Amazon Go requires a buyer’s presence in the store as well as a connection to an app

Amazon

Amazon Go

Is Amazon Go, the futuristic 1,800-square-foot grocery store that boasts no lines, just a quirky Seattle landmark? Or does it signal a coming seismic retail shift in the way people buy and sell in the 21st century? Read More »

Voice Search for Amazon

How Ecommerce Retailers Can Win Customers

Amazon

The internet has entered the era of voice search. People who want to save their thumbs and cut the frustration of typing on a tiny keypad, can ask their digital assistant anything from the weather forecast to the price of a pair of sneakers. Read More »