Local SEO is the process of optimizing a business’s online presence to increase its visibility for geographically-related searches. This is especially important for small and medium businesses that rely on customers in their local area to drive revenue.
If you’ve ever asked, “why is schema markup important?” or “how do you add schema markup?” you won’t want to skip this post. Learn all about schema markup and how it can affect your site’s rankings in this article.
This article will discuss everything you need to know about the new analytics property. Read on to discover how to use it to your advantage.
Ever since it was established in 1998, Google search has been constantly evolving. The company is always working on new ways to make its search engine more accurate and user-friendly, particularly through artificial intelligence (AI) and machine learning.
Discover what Google’s new Search Essentials are all about and how you can turn them into actionable strategies.
Learn what elements to include and how to optimize your page to provide relevant information to visitors & search engines. Get our downloadable template!
Investing in SEO can save your business thousands in paid ads. Learn why SEO is highly effective, even if results may take longer to materialize.
As the summer ends and the holiday season slowly approaches, you may start to wonder what is the best way to prepare your website and SEO strategy. Special dates like Halloween, Thanksgiving, or even Christmas are only a few months away – although building snowmen may seem ages away right now!
Google announced last week that, as of August 22, a new core update will begin rolling out. The algorithm change has been aptly named the “helpful content update”, and Google has said it will be one of the largest in recent years.
