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ScaledOn Live Q&A – SEO

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ScaledOn Sessions: Two Ways Higher Ed and Continuing Ed Lose Enrollment in AI

Prospective students and adult learners increasingly use ChatGPT, Perplexity, and Google’s AI answers to decide where and what to study.

That creates two risks for your institution:

  • Your programs may not appear in AI recommendations.
  • AI may display incorrect information about your cost, format, eligibility, or available programs.

Join ScaledOn Founder Alec Newcomb and Lead SEO Strategist Adrian for a free ScaledOn Session on how to improve your institution’s visibility and accuracy in AI-generated answers. Hosted by Courtney Kotulak, Director of Marketing at ScaledOn.

Thursday, August 20, 2026 · 12 p.m. ET · YouTube Premiere

What you’ll learn

  • How prospective students use AI to build their shortlists
  • Why institutions get excluded or described incorrectly
  • What helps programs appear accurately in AI answers
  • Which practical, mostly free improvements to prioritize first

Who should attend

Enrollment, marketing, and leadership teams at universities, continuing-education departments, professional-studies programs, and adult-learning programs.

Whether you oversee an entire degree portfolio or one certificate program, this session will give you clear steps to protect and improve enrollment visibility.

Attend and receive a free AI Enrollment Visibility Snapshot

We’ll evaluate your institution and show you:

  • What AI says for five enrollment-related searches
  • Whether your priority programs make the shortlist
  • How accurately AI reports key program details
  • Which third-party sources influence the answers
  • How you compare with two peer institutions
  • Your three highest-priority visibility gaps

Details for requesting your snapshot will be shared during the premiere.

How it works

Watch the short session premiere on YouTube while the ScaledOn team answers questions live in the chat.

Can’t attend at noon? Register anyway, and we’ll make sure you can catch the session afterward.

🎙️ ScaledOn Session | #AskScaledOn
EVENT DETAILS

WHEN

August 20 @ 12:00 pm – 12:30 pm

GUESTS

team alec
Alec Newcomb

Founder, ScaledOn 🇺🇸

Alec combines unicorn-scale growth experience with hands-on AI expertise to help businesses adapt to an increasingly digital world.

adrian
Adrian Lauruc

Lead SEO Strategist 🇷🇴

Adrian helps brands increase visibility across search engines and AI platforms, driving sustainable traffic and long-term growth.

HOST

courtney kotulak
Courtney Kotulak

Director of Marketing, ScaledOn 🇺🇸 

Courtney leads marketing strategy at ScaledOn, helping businesses turn complex challenges into clear, actionable plans.