Join Alec’s classes online at the University of New Hampshire

28 years of expert tips, frameworks, and easy to implement tactics that will make an impact that week of your marketing.

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We are back with our classes at the University of New Hampshire (UNH) for their Professional Development & Training program. Come and refresh your skills with your peers. We hope to see you there!

UNH Class Schedules for 2024

Google Analytics

February 7, 2024

Whether you’re a small business owner or work for an enterprise-level company, Google Analytics’ data provides insight into what is working and what is not for your marketing efforts.

The majority of Google Analytics accounts are set up incorrectly. That’s lost marketing dollars for you each month. But things are about to get a little more complicated as Google moves to GA4.

Join Alec Newcomb in this hands on intro course on moving and using GA4.

Introduction to Digital Media Buying

March 6 & 8, 2024

For the newbie or expert, this two day course will provide you with everything you need to confidently buy digital media.

You’ll learn how to find and target audiences in Google, Facebook, Amazon etc., as well as establish a budget for your campaign. Learn how to effectively buy Digital, TV, Radio and Print media.

You will gain tools, frameworks and systems to make an in-house team lower costs and be more effective.

AI and Marketing Automation: The Future of Digital Marketing

January 31 & February 2, 2024

Explore the exploding world of artificial intelligence and marketing automation with tools like ChatGPT, Jasper.ai, Zapier, and Descript (video).

Gain hands-on experience in generating text, images and more for your brand – all coherently crafted using AI!

Receive practical guidance from Alec through exercises that will help build confidence and practical knowledge you can use immediately.